Together, Polar and Bluetooth® Smart Take Next Step in Wearable Technology Innovation

Author: Shannon Miller Lifestyle

Recent technological advances—especially the rise of the smart phone—have led to significant growth in the popularity of “wearable devices.”

For, Shannon Miller Lifestyle partner, Polar, the leader in heart rate monitoring and fitness assessment technologies, this trend has enabled thousands of new customers to experience the benefit of heart rate training in a new way.

Phones and social communities provide more forums to keep in touch. They are now the place to share and receive guidance and coaching when it comes to fitness goals. Understanding this trend, Polar pioneered heart rate compatibility for the Bluetooth® protocol , so heart rate information can communicate seamlessly to Bluetooth-enabled devices. Therefore, Bluetooth® Smart is making it easier for people to analyze their workouts and learn how to use data to reach their fitness goals – especially through products like the Polar H7 Heart Rate Sensor and the Polar Loop.

The H7 greatly expands the possibilities of heart rate tracking, helping users exercise at the desired intensity to get the exact training effect they’re looking for, thanks to the open standard of Bluetooth® Smart. With just a smart phone and the H7 chest transmitter, anyone can get all the motivating benefits that were previously only available when used with a wrist-based heart rate monitor. The H7 also communicates wirelessly with cardio equipment found in many gyms.

For the activity tracking market, Polar Loop has provided a way for users to get a truly holistic picture of their activity throughout the day, as well as their sleep. It tracks steps taken as well as overall movement. As the first activity tracker to be compatible with heart rate, it also provides an accurate calorie count for activities such as spinning and yoga.

Whether it’s fitness watches, activity trackers or do-it-all glasses, the wearable technology industry continues to grow. This is evident by research from Transparency Market Research stating that the market will reach $5.8 billion in sales by 2018. This creates a significant possibility for innovation. Wearable technology will continue to improve our daily lives, especially as it relates to our fitness and health.

For more information, visit www.polar.com.

Web Design and Marketing